Ford dealership near Cheboygan, MI
Brown Motors has been family owned and locally operated since 1898, and our Ford team continues that tradition with a modern showroom, knowledgeable product specialists, and a full-service center focused on long-term ownership confidence. From the latest F-150 and Explorer to the adventurous 2025 Bronco Sport, our new Ford lineup is built for Northern Michigan life—commutes, school runs, job sites, trailheads, and everything in between. Based in Petoskey, we welcome shoppers near Cheboygan, MI who want a straightforward, friendly experience backed by certified expertise and genuine Ford parts. Our facility supports today’s driving needs with convenient online shopping tools, professional delivery coordination, and 24/7 on-site EV charging for added peace of mind. Whether you’re configuring a new model, evaluating a trade, or mapping out a maintenance plan, our goal is to make every step clear and comfortable. We pair factory-level knowledge with a neighborly approach, so you can explore trims, packages, towing capabilities, technology, and driver-assist features at your pace. When it’s time for service, our factory-trained technicians and mobile service options help you stay on schedule with routine maintenance or more complex repairs. From the first test drive to years of reliable care, we earn trust the right way—through transparent communication, attentive support, and a commitment to doing the job right the first time.

Ford Specials And Quotes
Car shopping should feel exciting and simple, not complicated. That’s why our Ford store highlights current specials on new vehicles with clear, timely information and helpful advice tailored to your driving goals. Shoppers near Cheboygan, MI will find great offers and savings available on a variety of models and trim levels throughout the year, including attractive lease opportunities, flexible finance promotions, and seasonal incentives. You can start from home by browsing our latest inventory, reviewing feature comparisons, and using our build-and-configure tools to tailor colors, wheels, packages, and accessories to your taste. When you request a personalized quote, our team follows up quickly with transparent details about available programs, potential loyalty or college incentives you may qualify for, and estimated payments aligned with your budget preferences—no pressure and no surprises. If you’re considering an adventure-ready SUV, ask about current programs on the 2025 Bronco Sport, which blends smart trail technology with daily comfort. If a truck is on your list, we can outline options that support payload, towing, and upfit needs without overbuying. Have a trade? We can provide a real-time market estimate and outline how it may enhance your overall offer. Prefer to visit in person? Stop in to review available specials, schedule a test drive, and work through side-by-side comparisons with a product specialist who speaks your language and respects your time.

Auto Loans And Auto Finance
Financing a new vehicle should be just as straightforward as choosing the right model, and our finance center makes that happen with guidance built around your goals. Start by completing our secure online application or get pre-qualified in minutes with a soft credit inquiry designed to help you shop with confidence. We work with a broad network of respected local and national lenders to seek competitive lending solutions for a wide range of credit histories, including first-time buyers and customers rebuilding credit. At Brown Motors, we walk you through finance and lease options, explain terms and rates clearly, and help you weigh mileage allowances, down payment scenarios, and protection choices like service plans, GAP coverage, and appearance packages. If you’re upgrading from a current vehicle, our trade-in team uses real market data to deliver a fair, transparent value estimate and show how that equity can lower your financed amount. Prefer to handle everything remotely? We can coordinate a digital process—from credit approval and e-sign paperwork to delivery timing—while keeping you updated at every step. If you have questions about sales tax, titling, or registration, our specialists handle the details so you can focus on enjoying your new Ford. With the right structure, a new vehicle can fit comfortably into your monthly plan—and we’re here to help you get there with clarity and confidence.

Automotive Repairs And Services
Keeping your Ford performing at its best is easier when you partner with a team that knows your vehicle inside and out. Our service department is staffed by OEM-certified technicians who use factory diagnostic equipment, genuine Ford parts, and up-to-date repair procedures to protect performance, efficiency, and warranty coverage. From oil and filter changes, tire rotations, and brake services to alignment, battery testing, recall work, and software updates, we handle the routine and the complex with the same careful attention. Need flexibility? Ask about Mobile Service for qualifying maintenance and light repairs at your home or workplace, plus convenient pick-up and delivery options that help you stay on schedule. FordPass Rewards members can earn points on eligible services and redeem them on future maintenance, accessories, and more. If your vehicle supports over-the-air updates, our advisors can help you optimize features and schedule any required in-bay updates. Drivers from Charlevoix appreciate our streamlined online scheduling, same-day availability on many services, and clear communication from advisors who prioritize safety and value. For businesses, we offer fleet-friendly solutions and consistent, preventative maintenance plans to minimize downtime. Brown Motors also supports modern ownership needs with 24/7 on-site EV charging and parts ordering for those who prefer do-it-yourself projects with factory-approved components. When it’s time for expert care, count on a professional process that respects your time and protects your investment.

Request Services
Whether you’re shopping, financing, or scheduling service, our team is here to make every step simple and stress-free—online, by phone, or in person. If you’re exploring a new Ford, request more information to receive a personalized walk-through of trims, features, and packages, plus help with test-drive scheduling and current program availability. Considering a trade? Ask for a quick market-based estimate and see how your equity can enhance your plan. If you’re ready to apply for financing, our secure tools let you complete the process from home, and an advisor will follow up to outline options tailored to your goals. Need maintenance? Use our online scheduler to reserve a time, inquire about Mobile Service where available, or request a parts quote for DIY projects using genuine components. Shoppers near Cheboygan, MI can expect prompt, friendly communication from people who value long-term relationships and stand behind their work. Call us at (231) 439-3673 for assistance, or send a message at your convenience and we’ll respond with the details you need. From the first question to the final handshake, our mission is to deliver a professional, respectful experience that keeps you informed and in control—so you can enjoy every mile with confidence and peace of mind.